Abstract:
The HSBC Group is one of the world's largest banking and financial services organizations and comprises some 7,000 offices in 81 countries and territories, serving over 30 million customers worldwide. The HSBC Bank has been serving customers in Bangladesh since 1996 and has three offices in Dhaka and one in Chittagong offering customers a wide range of personal financial services and products designed of personal financial services and products designed to take care of their growing needs and requirements. Customer services representatives are committed to providing customers with excellent customer service in Personal Financial Services. It is important to understand the customer's needs and helping them out with improved service. So customer feedback or to know about their satisfaction level is the key to
success. Other departments like Trade Services, Corporate Credit, Treasury, Human
Resources also playa very vital role in the bank. Corporate Banking is the major banking sector of HSBC bank. And in the conclusion the findings from the difference with other banks may lead with profitable opportunities if the analysis is done properly. I tried to evaluate and analyze those areas.
Description:
This thesis submitted in partial fulfillment of the requirements for the degree of Bachelor in Business Administration of East West University, Dhaka, Bangladesh.